Monday, January 23, 2012

SOPA Spring

sopaspringIt's not so much that the world has changed as that the speed with which events evolve has telescoped. The rise of social analytics and realtime feedback loops means that business processes are now transformed on the fly by the velocity with which the impact of a product or idea or strategy is folded back into the process flow. Products become services, interactive streams of data and influence metadata where who thinks what about it when changes the service elastically. That explains why our leaders are having so much trouble with realtime. Their expertise is in the politics of yesterday, where all the PI used to live. What's happening? Look at the last election's data. Meanwhile this year's voters are getting Twitter push notifications with links to the most up-to-date attitude from a cloud-curated stream of instant influentials. Translated: the news is delivered on a whispernet by those we trust with follows and engage with @mentions.

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